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June 01.2026
3 Minutes Read

How SI Swimsuit's Drugstore Beauty Products Create a Glowing Look

SI Swimsuit Drugstore Beauty Glow event showcasing confident women in stylish swimsuits.

How Budget-Friendly Beauty Took Center Stage

The recent 2026 Sports Illustrated Swimsuit Runway Show in Miami dazzled attendees not only with its parade of distinguished models and celebrities but also with a striking revelation: the beauty inspiration came from drugstore shelves. At this star-studded event, the emphasis was on glowing, radiant skin powered by COVERGIRL products, proving that high-quality beauty can be budget-friendly.

The Stars of the Show: Models, Designers, and Makeup Artists

This year’s runway featured a plethora of well-known faces, including Alix Earle, Bethenny Frankel, and Tiffany Haddish, who showcased stunning swimwear designs. The creative direction highlighted a variety of themes—from vintage pinup glamour to modern sporty aesthetics. Notably, models walked the runway not just showcasing swimsuits but also an innovative beauty look that underscored natural beauty.

Simplicity in Beauty: Achieving the Perfect Glow

Makeup artists Filipe De Pontes and Mirelyn Bello worked their magic backstage, focusing on a fresh, bronzed appearance. The products chosen were aimed at enhancing each model's natural features, maintaining effortless appeal. The star products included the COVERGIRL TruBlend Sun & Sculpt Bronzing Glow Serum, Clean Fresh Jelly Water Tint, and Squishy Glaze Lip Butter Balm. Reflecting on the process, De Pontes emphasized that makeup is about how individuals feel, stating that the goal was for models to exude confidence as they stepped in front of the camera.

Quick Tips for Achieving Runway-Ready Skin

  • Invest in Multi-Tasking Products: Using products like the Clean Fresh Jelly Water Tint can serve as foundation and blush, perfect for busy mornings or touch-ups on the go.
  • Prioritize Skin Preparation: A healthy skincare routine is crucial before applying makeup. Hydrated skin will not only make the makeup application easier but also enhance the overall glow.
  • Layer Strategically: Applying bronzer, a lightweight tint, and a hydrating lip balm can create that fresh, sun-kissed look seen on the runway without overpowering the skin.

Beauty Trends: Emphasizing Natural Features

The emphasis on real beauty resonates throughout 2026, with brands like COVERGIRL championing natural features and effortless glamour. As seen on the runway, the focus on glowing skin exemplified by the light, breathable textures of the chosen products proves that less can indeed be more. Social media influencers and fans alike are embracing this trend, moving away from heavy makeup toward a more natural, fresh-faced aesthetic.

Integrating Inspiration: What We Can Learn

For those passionate about beauty and skincare, the essence of the SI Swimsuit show is clear: confidence and comfort in one’s skin are ultimately key. The focus on simplicity and natural ingredients, alongside the drugstore product orientation, offers refreshing alternatives to typical high-end beauty trends. Understanding how to leverage everyday products for runway-inspired looks allows everyone to play stylist and experiment with their unique glow.

The Future of Beauty: Embracing Individuality

Looking ahead, one can anticipate a shift toward more inclusive and accessible beauty standards. With an increasing number of mainstream brands supporting body positivity and diversity as pointed out by TI Swimsuit Editor MJ Day, the beauty industry might soon see a broader range of influences, allowing for unique personal expressions.

As we bask in this wave of minimalist beauty represented at the SI Swimsuit Show, consider trying out some of the affordable products mentioned to achieve your own runways glow!

Beauty

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